What Is The ‘Uncanny Valley’ Makeup Trend On Tiktok?

News: The “uncanny valley” viral makeup trend is gaining popularity on TikTok, with creators displaying their remarkable makeup expertise to both surprise and enthrall their viewers.

What is the “uncanny valley” trend?

The concept known as the “uncanny valley” describes the eerie sensation individuals encounter when encountering a humanoid robot that closely mimics a human appearance. TikTok users have embraced this idea, using it as inspiration to morph their appearances into robot-like beings through makeup.

How do they achieve the uncanny valley effect?

To achieve the uncanny valley effect, TikTok users employ techniques involving concealer and highlighter to craft an exceptionally bright and illuminated facial base. Subsequently, they utilize eyeliner and mascara to outline their mouths and eyebrows in an exaggerated manner, contributing to a robotic semblance. While the specific methods demonstrated in these video tutorials may differ, the ultimate outcome remains consistent: viewers are left with a sensation of slight unease, as the look appears flawlessly flawless yet subtly disconcerting.

The popularity of the trend on TikTok

This viral makeup trend has swiftly gained popularity on TikTok, amassing over 40 million views and continuing to rise. Creators are striving to replicate the unsettling sensation that arises when encountering an android, evoking a peculiar sense that something is slightly amiss, though discerning the precise nature of it proves elusive.

TikToker Zara and her uncanny valley makeup

A prominent TikTok creator named Zara, who goes by the username @alkiiwii, has garnered considerable recognition for her enthusiastic participation in the uncanny valley makeup trend. Her most recent video, accompanied by the hashtag #uncannyvalleymakeup, has amassed an astonishing 14.4 million views and continues to climb. In this video, Zara lip-syncs to a snippet from the video game “Detroit Become Human,” which revolves around androids in the year 2038. Viewers have drawn parallels between Zara’s makeup and the unsettling mother character from the popular children’s movie “Coraline,” creating an eerie and captivating effect.

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The explosive popularity of the uncanny valley makeup trend has swept through TikTok, with creators using their remarkable makeup artistry to astonish and engage their audience. By skillfully mimicking the appearance of humanoid robots and eliciting a subtle feeling of disquiet in viewers, these TikTokers effectively harness the eerie allure of the uncanny valley phenomenon. With millions of views and a growing following, this trend is poised to continue making waves on the social media platform.

FAQs

What does the term “uncanny valley” refer to?

The uncanny valley refers to the unsettling feeling people experience when faced with a humanoid robot that closely resembles a human.

How do TikTokers use makeup to create the uncanny valley effect?

TikTokers use concealer, highlighter, eyeliner, and mascara to create an unnaturally bright and illuminated base on their faces, along with exaggerated lines around their mouths and eyebrows.

What factors are contributing to the rising popularity of the uncanny valley makeup trend?

The trend is gaining popularity because it taps into the unsettling nature of the uncanny valley phenomenon, leaving viewers with a sense of unease and intrigue.